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Philip Morris (Pakistan) Limited Advances Smoke-Free Vision with Localization of ZYN

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Philip Morris (Pakistan) Limited (“PMPKL”), in its pursuit of a smoke-free future for Pakistan, has undertaken the localization of tobacco-free nicotine pouches, ZYN, at the company’s state-of-the-art manufacturing facility in Sahiwal.

PMPKL continues to demonstrate its commitment to responsible manufacturing practices across its cigarette manufacturing and nicotine pouches secondary manufacturing processes. This includes adherence to international health, safety and environmental standards, advanced fire-prevention infrastructure, real-time environmental monitoring systems, stringent hygiene protocols, and robust environmental sustainability initiatives such as water stewardship.

PMPKL is advancing the concept of tobacco harm reduction in Pakistan through smoke-free products. This transformation aligns with the smoke-free vision of its parent company, Philip Morris International (“PMI”), which believes in technology and science and has worked for almost two decades to develop, assess, and—more recently—commercialize alternatives to cigarettes. These products are not risk-free and are addictive but represent a better choice for adults than continuing to smoke.

Read More: FDA Grants Authorization to ZYN Nicotine Pouches Making it First-ever in the U.S.

PMPKL has also made progress in the localization of nicotine pouches, which began earlier this year, alongside continued enhancements in its cigarette production processes. These include the use of advanced European technology and machinery, implementation of FBR’s Track & Trace system for tax compliance, and fully automated production lines that ensure consistency while maintaining PMI’s global standards of operational excellence, quality, and occupational health and safety.

“Our commitment to Pakistan is purpose-driven. The localization of ZYN marks a key step in our transformation journey, one rooted in science, innovation, and PMI’s global vision to deliver a smoke-free future. The best choice for any smoker is to completely quit cigarettes. However, many don’t, and we aim to provide alternatives which are not risk-free and are addictive but represent a better choice for adults who would otherwise continue to smoke,” said Director Manufacturing of PMPKL.

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